One square inch: Pansodan Bridge's vendors
This informal roadside fuel station's funnel has been fitted with an aftermarket metal handle and metal mesh filter. That a filter was fit into the funnel reflects the relative faith in the quality of the locally available fuel. Located alongside one of the few semi-paved roads that thread through this rural area in northern Myanmar, the majority of customers are in the midst of a journey and would naturally be suspicious of the quality of fuel sold at an informal roadside stand such as this. Was this filtering practice adopted preemptively by the stall owner in anticipation of this suspicion, or modified following claims of dubious-quality fuel as a means of assuring customers of fuel quality? Consider how trust is affected by the filter, with the affirmation of potentially dirty fuel accompanied by an expression of concern for the customer's vehicle by the use of a filter during the refueling process.
This unpretentious bicycle bell was on a cycle rickshaw in a village outside Yangon. Though basic, the bell's promises to the customer about its appearance and performance are built into the very product itself - a refreshingly simple and immutable covenant between the product and the user.
For what services is it necessary to demonstrate the product or the service provided, and to what extent? When is it appropriate/possible to graphically represent a good or service, instead of actually having a sample/demonstration? What drives that decision? Was use of the suitcase shrink-wrapping machine in the Sri Lankan airport lower than expected? How is the example item selected? Also, is that an "example suitcase" - or reckon some long-since un-suntanned vacationer is still lamenting the loss of his luggage?
What are different the costs of demonstration - between the fish, the suitcase, and the wristwatch - and where is the room for skepticism in each? Naturally the possibility exists of exhibiting a particularly sterling example of quality/workmanship - perhaps that suitcase was carefully handwrapped by human hands instead of the machine, or those several submerged watches are the only waterproof watches of the bunch. Perhaps the exposed fish innards happen to be the most attractive of all the fish on display, though being a natural product the corollary randomness must reassure skeptical consumers.