neighborhood identities


Postboxes in Amsterdam tend to collect the loose signals of the neighborhood in which they’re located. Snuck between the personal graffiti tags, one area’s stickers advertising various tattoo parlors, “football hooligan” squads and “fair trade coke” are, in another neighborhood, replaced by stickers for Bitcoin, vinyl record companies, and arts and fashion websites. New stickers and identities appear to accrete organically on top of one another. Interested to know how the “right time” to buff a given postbox is decided and by who (and how long before the neighborhood identity “reemerges”).

How does your own neighborhood’s patches of co-opted public space represent it? Who does it target? Does that jibe with your own perception of your neighborhood? How is it in harmony or conflict with the adjacent neighborhoods?


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